This DIF Live session was presented on 2 September 2023

Learn the international trademark options, strategy and associated costs. The modern DIGITAL marketplace is providing Australian brands with more growth opportunities than ever before.

Simply speaking, once you are online you are GLOBAL!!!

Protecting your brands internationally is critical as the major platforms in e-commerce and social are all supporting the registered trademark owners.

However, if you don’t own your brand then risks are now higher than ever of copying, and being blocked from selling in countries.

About Brian Goldberg

Brian Goldberg is a Member of The Institute of Patent and Trade Mark Attorneys of Australia (IPTA), which is the peak professional body representing Australian patent and trademark attorneys. Brian is currently on the committee for International Trademarks Association (INTA). Brian is also a ten year member of the Australian Marketing Institute (AMI).

Presented as part of DIF Live

The DIF2023 Festival featured an exciting #DIFlive program which you can access year-round.

DIF Live is an online learning opportunity that provides a platform for Victorian innovators, thought leaders and creators to share knowledge, insights and learnings with the wider community.

During the Festival, participants watched the livestreams but you can catch all sessions from the DIF Live series and the 30-minute DIF Download sessions or the 60-minute DIF Lunch'n'Learn sessions. There are also lots of other sessions from the DIF2023 Festival available on-demand.