Bynder chose to set up their office in Melbourne’s thriving technology and business ecosystem, where they will be able to better serve established APAC clients while continuing to expand alongside a growing demand for digital asset management solutions.

The move will create new job opportunities for Victorians, particularly in sales, customer success, customer support, and marketing, with Bynder expecting to hire 30 full-time permanent staff by the end of 2024.

Eveline ter Elst, Director of APAC Sales, will relocate from the company’s Amsterdam office to lead the new Melbourne office.

“We’re excited to join the thriving tech community in Melbourne. We already see incredible demand in the market, and I look forward to building on that momentum through the expansion of our customer base and our regional team.”

Eveline ter Elst, Director of APAC Sales

Invest Victoria helped Bynder on their journey to set up an APAC office by providing valuable advice on prospective clients as well as insights into Melbourne’s business environment and site selection assistance.

Read more about opportunities in Victoria’s thriving tech sector and connect with Invest Victoria.

Originally published by Invest Victoria on 7 December, 2022